Fantastic cars for Pacific Harbour!
Moke vehicles enter Fiji market
Saturday, August 25, 2007
Mini Moke Fiji Limited will be Fiji's first automobile manufacturing company. Based in Lami, production will commence in October.
The company will be manufacturing comfortable, fuel-efficient and affordable convertibles that will perfectly suit Fiji's tropical climate both for the domestic market and for export to the south Pacific region.
Mini Moke Fiji Ltd has recently acquired the rights to manufacture and distribute the Moke vehicle. Paul Negro, managing director of Mini Moke Fiji, Ltd, revealed that the primary components of the vehicles are being produced in China, while the final assembly will be done in Fiji. Local labour will be engaged once the company commences operation.
Mr Negro said he was aware of the current situation in the country but he had "the utmost confidence" that Fiji's business climate will continue to prosper.
"I've been doing business in Fiji since 1999 and I've seen it grow steadily. I am confident in the country's future." he said.
Mr Negro has been involved in the automotive industry for quite some time and has built research and development facilities for companies such as Ferrari, NGK Sparkplugs, and Nissan Motors from Japan. The new vehicles are a reproduction of the original Moke automobile, which was built by British Leyland in the UK in the 1960s and continued production for some 20-odd years.
"We felt that the time had come to introduce to Fiji a fuel-efficient, lightweight, and eco-friendly vehicle which was suited in every way to the tropical environment." said Mr Negro.
"We have incorporated modern details such as fully galvanized bodies, disc brakes, electronic ignition and sealed waterproof electrical systems."
Moke vehicles enter Fiji market - Fiji Times Online